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Sales Funnel: The Most Powerful Means To Create Sales
First off, a Sales Funnel is a marketing system that you have in place, to assist sort and sift your leads through.
It would be wise of you, to add a "Funded Proposal" component to your Sales Funnel, this way you are able to create cash on the front end, as well as you develop your main business and residual wealth on the back end.
The following is an representation of my Sales Funnel and the setup, that I have learned to be the most efficient.
MARKETING:
By using numerous marketing channels & methods, such as Pay Per Click (PPC), Solo Ads, Article Marketing, Social Bookmark sites and several other ways, you will drive traffic to your Sales Funnel.
You have to give this traffic truly valued content that's specific to the niche you are catering to, in order to get them to pass into your Sales Funnel. Converting them into a lead.
PERSONAL CAPTURE PAGE:
In exchange for your useful content, your prospects will give you with their name, email address and most will also furnish you their phone number.
You can make your own capture page or you can adopt one of the countless marketing systems, that are available in the market and allow you to customize a page.
I encourage you to brand your capture page with YOU! Add a video of yourself, discussing the benefits to your prospects, if they asked for your vital content.
EMAIL AUTO-RESPONDER:
Your auto-responder, will become an automatic way for you to resume providing your leads with valuable content.
This is accomplished by setting up your AR with pre-written, well thought out and relevant, email messages, which are set to automatically be sent.
This is where the funded proposal comes in. Some! Not all of your messages, should have links to applicable and valuable tools that your leads can buy.
FOLLOW UP & BUILD RELATIONSHIPS:
This is a necessary step in the procedure. You must follow up with your leads and start to establish a relationship with them.
PICK UP THE PHONE! You read that right. Phone your leads, they won't attack you.
It's not like cold calling. If you branded yourself correctly, nearly all will already know who you are when you call them. Again it's important you do this.
Don't completely depend on on your auto-responder. From time to time send a personal message to your leads. Not trying to sell them something but just to say whats up and to offer assistance.
I also like to relate with my leads on Social Networking sites, like Twitter & Facebook. This way they get to look at my family, the places I like to explore to and the things I like to do.
PRIMARY BUSINESS:
Throughout this whole process, I never pitch my primary MLM business to my leads. Because I have recommended them pertinent content, my help and formed a relationship with them, many ask me about joining my primary business.
So there you go! The Sales Funnel process I have setup. Do some opt-out, yes! Do some not acquire the tools proposed in the system, yes! Do some not sign up for my main business, yes!
But it doesn't matter. With a Sales Funnel as long as I'm feeding it, I will realize results and so will you!
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